CIOs face the challenge of negotiating data value amidst vendor hype and political complexities. The article emphasizes the need for a framework that differentiates between data infrastructure—which enables operations—and data as an asset, which requires active management for proper value extraction. Poor data quality incurs hidden costs, hindering organizational efficiency and effectiveness. To address this, CIOs are encouraged to evaluate their data strategies based on specific categories such as revenue impact, cost reduction, risk mitigation, and decision velocity.
CIOs must also build relationships across business units, advocating for shared ownership and governance to improve data quality and utilization. It is essential to link spending on data initiatives directly to outcomes and to critically assess any new vendor proposals against red flags that indicate inflated promises. Ultimately, effective data management demands an organized approach and coalition-building within the organization, ensuring that data is both a valuable asset and a strategic advantage.
👉 Pročitaj original: CIO Magazine
